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Jose Pulido.
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About

I used to argue cases. Now I ship code.

I'm Jose Pulido, a Shopify developer and tech lead from Venezuela. I've spent 9 years building for the web — most of it on Shopify, working remotely with agencies and brands in the United States and Mexico. For two of those years I led the development team on Shopify Plus engagements.

Before that I made a living as a litigation lawyer. I left it behind when my wife introduced me to this coding adventure, and I haven't stopped learning a day since. I also make a pretty mean guacamole.

Things I've built

Specific rather than general, because a job title doesn't say what someone can actually do.

  1. Checkout UI extensions

    Address and postal-code validation, a delivery-date picker, cart upsells and post-purchase offers — running in Shopify’s checkout on a store shipping nationwide.

    Shopify Checkout Extensibility · JavaScript

  2. A production Shopify theme

    Sole developer on the storefront of a subscription food business: sections, product logic, performance work, and the integrations around it.

    Liquid · JavaScript · Shopify

  3. A custom PayPal app

    A private Shopify app handling an alternative payment path, built and maintained end to end.

    Node.js · Shopify Admin API

  4. A postal-code service

    The API behind address validation at checkout — coverage lookups that decide what a customer can be offered.

    Node.js · REST

  5. Headless forms and quizzes

    Multi-step product-matching flows that write back to Shopify, with state handled server-side rather than in the browser.

    React · GraphQL · Gatsby

  6. Internal tooling

    A veterinarian portal and operational reporting used by the team day to day, built on a typed React stack over Postgres.

    React · TypeScript · Supabase

Experience

  1. Jun 2023 — Present

    Mexico · Remote

    Fullstack / Shopify Developer

    Pet's Table

    Sole developer on the storefront and the systems around it — the production theme, checkout extensions, payment integrations and internal tooling.

    • Own and maintain the production Shopify theme for a subscription business shipping fresh food nationwide
    • Shopify checkout UI extensions built from scratch: address and postal-code validation, delivery-date selection, upsells and post-purchase offers
    • A custom private PayPal app, and a postal-code service that backs address validation at checkout
    • Headless forms and quizzes in React and GraphQL, with the data flow handled server-side
    • A veterinarian portal and internal reporting tools, in React, TypeScript and Supabase
  2. May 2022 — Jun 2023

    United States · Remote

    Shopify Developer

    Vessel

  3. Mar 2021 — Apr 2022

    Remote

    Shopify Developer

    The Taproom

  4. Feb 2021 — Jun 2023

    United States · Remote

    Tech Lead · Shopify Developer

    Gamma Waves (formerly Sellry)

    Led development teams on Shopify Plus engagements, and migrated e-commerce sites onto Shopify from other platforms.

    • Led and collaborated with development teams across Shopify Plus client work
    • Platform migrations onto Shopify, keeping transitions seamless and performance intact
    • Shopify Checkout extensions and the Checkout Extensibility API, aimed at conversion
    • Translated Figma designs into bespoke storefronts; contributed to scalable Shopify apps
  5. Jan 2021 — Feb 2021

    Remote

    Shopify Developer

    McFadyen Digital

  6. Oct 2020 — Feb 2021

    Remote

    Lead Shopify Developer

    Genium

    Led Shopify development, focused on custom sections and integration research.

    • Built a quote generator in JavaScript, and custom internal pages in Liquid and Sass
    • Researched integration best practices across the app ecosystem
    • Developed a rapid-purchase flow to shorten the path to checkout
  7. Feb 2017 — Sep 2020

    Remote

    Fullstack Developer

    Remote

    Fullstack work across the JavaScript ecosystem, with a headless-CMS focus.

    • JavaScript, React, Gatsby and GraphQL, backed by headless CMSes
    • Serverless functions, progressive image loading and scoped CSS
  8. Jan 2017 — Sep 2020

    Remote

    Shopify Developer

    Nanagram Studio

    Built stores and applications end to end, and ran deployment and testing.

    • Applications with Node.js, React, Redux, Gatsby, Apollo and MongoDB
    • Shopify Partner: store development, deployment and testing; Shopify apps in Node and React
    • E-commerce on WordPress, plus design and UX work in Figma and Photoshop

Client engagements

Independent work, alongside the roles above.

  • 2025 — present

    Foqus

    Media-connect application — the majority of the codebase, built and shipped over a year.

    React · TypeScript · Supabase · TanStack Query · Tailwind

  • 2025 — present

    INMARI

    Shopify theme development and ongoing storefront work.

    Shopify · Liquid

  • 2025

    Crosswire Education

    Custom Shopify theme build.

    Shopify · Liquid

Stack

Commerce
Shopify · Shopify Plus · Liquid · Shopify Functions · Shopify Extensions · Checkout Extensibility · Headless commerce · Recharge
Frontend
TypeScript · JavaScript · React · Next.js · Vite · TanStack · Gatsby · GraphQL
Backend & data
Node.js · Serverless functions · REST APIs · Supabase · Postgres · MongoDB · Apollo
Content
Sanity · Contentful · WordPress
Styling & infra
Tailwind CSS · shadcn/ui · CSS Modules · Netlify · Vercel · AWS · Figma

Training

  • 2020JavaScript Algorithms and Data Structures (300 hours)freeCodeCamp
  • 2020JavaScript: The Advanced ConceptsZero To Mastery Academy
  • 2020The Complete Web DeveloperZero To Mastery Academy

Notes

The Journey

Since I started this journey, I fell in love with this community, I have been able to meet very interesting people, great teams, and each new project is a challenge that I like to face with the greatest responsibility. I use HTML, CSS, a lot of JavaScript, currently applying Node, React and Gatsby.

Hobbies

I'm a great Chef, I love barbecues and I have excellent recipes for pasta, hamburgers and a thousand ways to cook pork! Love cooking for family reunions and for large groups, I love to travel and meet new places, I'm a Star Wars fan and in my free time I build lego with my son.

A Path to Growth and Confidence

Fear is a natural part of any interview process. It’s a signal that you’re stepping into something new and meaningful, and that’s powerful. The only way to overcome fear is to face it head-on

The Power of Positivity in Your Daily Work

Over the years, one of the most valuable lessons I’ve learned is the incredible power of staying positive, even when things don’t go as planned. In fact, maintaining a positive mindset has taken me further than I ever expected.